In a group of 4, we had to discuss how we were going to respond to the brief with having 2 ideas. The brief is to increase Yahoo!'s popularity and make it more appealing so that more people from the ages of 13-18 will access Yahoo!'s new homepage.
Make the homepage appear more authentic as possible so that younger people would want to use it as a platform aside from other popular websites such as Google and Facebook. The new Yahoo! homepage should work across all different device platforms. Make it appealing so that it engages the younger age group.
Idea 1
A homepage featuring trending searches informed by news, twitter hashtags and Facebook mentions.
Saved search results - no bookmarking needed. Pages visited/spent certain amounts of time on
auto-save. Frequently visited sites appear on the page and change with habits/changes as your interests adapts.
Social network dock allows you to send tweets/Facebook updates without going to the website.
Idea 2
Simplistic homepage. Stripped back to bare minimum flashing cursor bar. Optional accordion menu reveals more options to the user - still keeping the homepage minimalistic.
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